Are YOU ready to

OWN YOUR BRAND?

Built for female-owned small businesses who are done playing small online.

The signature Own Your Brand program is a 7-week group intensive with Lauren Magenta — social media strategist and small business coach — using social storytelling to transform how your brand shows up and grows online.

Stop playing small — it’s time to own your brand.

Own Your Brand isn’t just a program — it’s a proven framework for female founders who are ready to show up, stand out, and scale with strategic storytelling and video-first marketing.

No matter your industry, your product or your service — in 7 group sessions, Own Your Brand gives you the tools, strategies, and structure to make your brand impossible to ignore.

NEXT GROUP STARTS July 7th, 2026

The Own Your Brand framework hands you the tools, strategies, and no-nonsense advice to tell your brand’s story with confidence, dominate social media, build a loyal community and generate sales.

SIGNATURE 7-WEEK GROUP PROGRAM

Own Your Brand

$3,497

Before anything else, Lauren audits your brand — what's working, what's not, what's missing — and builds a content plan around your business from there. Repeatable formats, refined messaging, and a strategy that finally makes posting feel less like a guessing game.

Then you spend 7 weeks building it out — together.

Inside Own Your Brand, you get:

  • A custom content plan built by Lauren, specific to your brand — not a template, not a framework someone else filled out

  • Repeatable, plug-and-play content formats designed for your business so you can stay consistent without starting from scratch every week

  • 7 weeks of live group calls with 9 other female founders — accountability, feedback, and the kind of community that actually keeps you going

  • Audience-first content strategy — learn how to post what your people want to see, not what you hope they do

  • More efficient content output — less time spinning your wheels, more time creating things that prioritize growing you business over going viral

NEXT GROUP STARTS July 7th, 2026

Have questions before investing?

Book a 30-minute Discovery Call with Lauren to see which option is right for you.

CLIENT TESTIMONIALS

What Own Your Brand alumni are saying

“Lauren's energy is infectious, and each week left me inspired to work on the damn thing. We also came up with a lot of content ideas and I started looking at content with a very different lens.”

— Diana Roman, Roman Interiors

“During the group I got several new clients from my posts! One client then became 3! Lauren also helped me launch a plan for opening office hours and with just one story I got 2 clients in less than 24 hours of posting!”

— Jessica Hutter, Myo Speech Solutions

“In the 7 weeks I worked with Lauren, I had my biggest sales months ever. I had over 500k views on IG and added almost 1K new followers and this is all on VERY LOW INVENTORY.”

— Meredith Hudson, Sideline Bags

“My biggest takeaway from this group is getting the most sales ever and learning how to create content that people want to see.”

— Brittany Amoscato, Acorn Couch

“I learned that creating content doesn’t have to be a big lift—it’s as simple as pulling out my phone and hitting record. Plus, I’ve realized I know more than I give myself credit for, and that confidence has helped me step more fully into my brand!”

— Kailyn Wentz, Thistlehop Studio

“This program TURNED A LIGHT on in me, my understanding of my brand, and my confidence in using Instagram. Lauren is like the world's most supportive marketing big sister! I rave about this program to everyone who tells me they love my Instagram.”

— Emma Magenta, Emma Magenta Coaching

 Does this sound familiar?

I’ve heard it all from Own Your Brand students…

“I never know what to post on social media. And when I do post? I don’t see results from it.”

“I don’t have time to build a meaningful social media following. I can’t add another thing to my plate.”

“I don’t understand — how does social media work so well for everyone else but for me? It’s crickets and empty carts.”

“I feel like I’ve plateaued on social. I can’t seem to get new eyeballs and new customers.

Own Your Brand is the answer for founders tired of stagnant sales, stalled social growth, and the constant struggle to break through.

What if you could get results like this?

Now imagine this…

What if you had access to an expert content creator and video producer dished out her storytelling and video production secrets? And what it she showed you that creating content and showing up online doesn’t have to be intimidating — but that it really could be as simple as pulling out your phone and filiming?

What if she poured her time, expertise and shot-of-espresso energy into showing you how to package your brand for social media in a way that grabs attention and boosts sales?

ABOUT LAUREN MAGENTA

With over 15 years of experience creating content for big and small brands, Lauren is the expert storyteller you want on your team.

From her days shooting and producing content with Martha Stewart and Refinery29, to partnering with brands like Fage, Braun, Clearblue, Dove Chocolate and more — Lauren’s ability to package a brand’s story into content that generates actual results is unmatched.

As the creator and host of Own Your Brand, Lauren’s the kind of leader who isn’t afraid to jump in and get her hands dirty — ensuring that you’re not just happy you invested in her program — but that it’s something you can’t stop talking about.

 Introducing

The proven go-to for female founders looking to scale their businesses through social storytelling.

A proven framework built on over 15+ years of video storytelling experience with:

Practical Strategies

Tactical tips, tools and takeaways to start transforming your business immediately.

Accountability

Consistent accountability, inspiration, mentorship, and advice from Lauren and participants.

Community

An empowering network of female entrepreneurs who support, uplift and inspire one another, and build lasting relationships.

My mission is simple – empowering women to unlock their potential and grow their businesses.

I believe in you. I want to see you grow. I want to see your business scale. I want to see your business become profitable. I created this group mentorship program to empower you, educate you, hold you accountable and give you the tools you need to achieve results and OWN YOUR BRAND.

– Lauren Magenta
Founder, Own Your Brand

Have questions? Poke around here.

  • Whether you're selling a physical product or a service — Own Your Brand is for you. Of the 50 students who've gone through the program – we've had a healthy mix of both. Anyone from motion graphic designers to umbrella makers to lactation consultants to jewelers have been wildly successful in the program.

  • That's just it — Own Your Brand is about SO MUCH MORE than social media. Do we focus on video content for social (e.g., Instagram, Tiktok, LinkedIn, etc.) — yes. But guess what? Everything we cover translates to all aspects of your brand's marketing. This means that while the core of what we talk about centers around social storytelling — Own Your Brand Is truly about owning your brand's story in every arena.

  • If you'd like someone from your team to participate in the course (instead of you), you can sign them up in your place. If both you and another person from your team are planning to participate, you must pay two registration fees.

  • There are not currently any payment plans available for Own Your Brand, but we do offer a limited number of scholarships for each round. For more information on OYB scholarships, fill out the contact form.